Farmed tilapia, supply and markets
Mr Kristin Veriga

Mr Kirsten Veriga, EVP Marketing & New Markets, Regal Springs Tilapia

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Figure 1
Figure 2: Regions of Major Tilapia Consumption

The Tilapia consumption grew around 3,5% year to year in 2018 with around 6.3 million tons. In the year 2000, the total consumption was around one million and in 2010 it was around 3.5 million.

Figure 3: Major Producing Regions

Generally, the optimal temperature for raising Tilapia is ~28-30°C. We have not seen any decline in China due to the tariff debate with the US.

Figure 4: Local Production Not Consumed in Region

Global Supply and markets update. USA consumption has been in decline for a few years was has started stabilizing in 2017 and we are realizing slightly better export pricing. China still leads in production volume globally,

South-East Asia:

  • Indonesia – 40%
  • Philippines – 17%
  • Thailand – 14%
  • Vietnam – 6.7%

Latin America:

  • Honduras – 4%
  • Mexico – 23%
  • Brazil – 47%
Figure 5: Major Import Regions 2018

If you take Live Weight Equivalents

  • US/Canada = 65% Imports when converted to Live Weight Equivalents.
  • The vast majority of exports LATAM to the USA are FRESH Fillets. 
  • Asia and China supply mostly Frozen product.
  • Where USA/Canada have seen declining Chinese imports, LATAM & Africa have grown to become to be significant markets for Chinese Tilapia as consumption outpaces local production.
Figure 6
Figure 7

Three key things about Tilapia we have found out through consumer research.

  1. Tilapia brings people through the door and the consumers tend to shop more often.
  2. The species is over-indexed over any other fish species e
  3. Tilapias affordability makes it a choice whitefish for larger families
Figure 8